Industry of the Ordinary
Visiting Artist Lecture – Thursday, February 27th, 2014 – 5:30 pm – 215 Cheever
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Through sculpture, text, photography, video and performance, Industry of the Ordinary (IOTO) are dedicated to an exploration and celebration of the customary, the everyday, and the usual. Their emphasis is on challenging pejorative notions of the ordinary and, in doing so, moving beyond the quotidian.
Drawing inspiration from Joseph Beuys’s theory of ‘social sculpture’ and the Situationists, IOTO have explored non-traditional sites for art works where accidental audiences can be found. Often collaborating with multiple members of the community, these works attempt to occupy
and invigorate public thoroughfares.
Formed in 2003, IOTO, the collaboarative team of Adam Brooks (1959, New York, New York) and Mathew Wilson (1967, Reading, England)
have had solo shows at venues including the Museum of Contemporary Art Chicago and a major mid-career survey at the Chicago Cultural Center. The pair have and continue to exhibit both nationally and internationally and have been asked to perform at various instituions around the country including the recent opening of the Art Institute of Chicago’s Modern Wing.